Insomniac Studios - Marketing, Logo Design and Advertising in Rochester, NY

Insomniac Studios - I Am Able

Award, Logo, Marketing

I Am Able


The I Am Able campaign aggressively celebrates ability and creates awareness and opportunities for adults with intellectual and developmental disabilities. The campaign's goals are to showcase what adults with disabilities in the workforce can do, make the workplace more inclusive and encourage employers to hire people with disabilities. The campaign included promotional videos, social media, a website, print mailing, a logo, advertising, posters, copy writing, buttons, promotional videos, e-mail communications, rack cards, media coverage, banners, t-shirts and a corporate partner guide. The campaign won a gold ADDY Award and the Judge's Choice ADDY Award.